Three-way CRM comparison for advisory firms
Wealthbox vs. Salesforce: which CRM to choose
Wealthbox is the CRM growing RIAs pick for ease of use. Salesforce Financial Services Cloud is the one large firms build on. Here is how they compare on price, setup, AI, and workflows, and why more firms now choose a CRM built on AI.


Good morning, Alexis
Ask anything about the Ashford household…
Hundreds of advisory firms have already made the switch to Slant


















































































































“The onlyproblem iswe didn’t haveit sooner.”

See the third option
Moved, set up, and supported from day one.
Step 1
Bring your data
Upload your Wealthbox export, or a CSV export from Salesforce. Contacts, households, and notes come over, and you review everything before going live.
Step 2
Your onboarding manager
You get time with an onboarding manager, step-by-step docs written for advisors, and weekly Slant University webinars. No consultant or admin required.
Step 3
AI starts working
From the first meeting, Slant takes notes, drafts follow-ups, and surfaces the clients who need attention this week.
Wealthbox vs. Salesforce vs. Slant, line-by-line
| Feature | ![]() | ||
|---|---|---|---|
| AI meeting notetaker | Add-on | Add-on | |
| Meeting chat | Add-on | Add-on | |
| Workflows | Add-on | ||
| Two-way email sync | Add-on | ||
| Custom dashboards | Add-on | ||
| Households | |||
| Projects | |||
| Opportunity tracking | |||
| Intake forms | Add-on | Add-on | |
| Document extraction | Add-on | ||
| Email sequencing | Add-on | ||
| PDF filler | |||
| Custodian chat | |||
| Data enrichment | |||
| Brand kit |
Where Wealthbox and Salesforce actually differ.

Price and setup
Wealthbox starts at $59. Salesforce at $325.
Wealthbox is $59, $75, or $99 per user per month across Basic, Pro, and Premier, and most firms set it up themselves. Salesforce Financial Services Cloud is $325, $500, or $700 per user per month, billed annually, and Kitces notes it takes significant resources to set up before a firm can use it.

AI and notetaking
Both charge extra for the notetaker.
Wealthbox’s AI Notetaker is a $49 per-user add-on on every plan. Salesforce’s Meeting Concierge is included only in its $700 Max edition and sold separately on Core and Advanced, where Agentforce for Financial Services is another $150 per user.

The third option
One plan, AI included.
Slant includes the notetaker, AI chat about any client, AI automations, intake forms, and document extraction in one plan at $150 per seat. No tiers to climb, no add-ons, and no implementation partner.
Common questions
Skip the tier chart. See the third option.
One 30-minute call. Migration support from day one to done.
